Ordinal Utility Axiom
States that preferences can be ranked (ordered) without requiring cardinal measurement. If bundle A is preferred to bundle B, A \succ B, which is the core assumption for consumer choice models.
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The statement of the theorem
Let be the set of all consumption bundles. The preference relation defined on is a binary relation such that for any two bundles , the consumer can state (A is strictly preferred to B), (B is strictly preferred to A), or (A is indifferent to B).